There's nothing wrong with ambition in youth. And an ambitious debut single flicks a whole load of switches at IBWM Towers.

Shame are a South London five-piece who are here to make a noise and let you know what they think. On The Lick, they're asking if you're happy to settle for beige or crave something more; a meaning, perhaps. 

They've been touring with the Fat White Family and it's that sort of slot they inhabit, musically speaking. They also seem to have picked up some tips as far as live performances go. One to watch, very definitely.