HONG KONG BY NIKE
Hong Kong’s new team kits are infused with the national football team’s signature qualities of fighting spirit, passion and unity while marking a return to tradition with a classic, authentic design that shows the team’s determination in regaining local football’s past glory.
The inside neck on the shirt is printed with the winning slogan “Ging Zau” in Chinese characters which is a colloquial Cantonese term signifying fighting spirit and unbeatable power. This slogan received the highest number of online votes at Nike’s “Our Inner Pride” Slogan contest for the jersey.
The team logo is also re-designed for the new kits. The shield pattern of the original logo is now colored as half-red and half-white, symbolizing Hong Kong’s unique “One Country, Two Systems” governing principle. The words surrounding the dragon logo are also replaced with “HKFA” instead of the Chinese name of the Hong Kong Football Association.