MINUTO 91 BY NIKE FEAT ARTURO VIDAL
Minuto 91 is a photobook by Nike Sportswear featuring Juventus midfielder Arturo Vidal.
Aimed at promoting Nike’s portfolio of sportswear and urban clothing in Chile, the book and accompanying exhibition of photographs is one of the best looking things we’ve seen this year.
Photographer Alvaro Puentes, session manager at the photoshoot said: "We wanted to show a little more introspective of Vidal - dreamy and full of thoughts". We said “Yep, box ticked”.
The book launched at a private exhibition at the AMS Marlborough Gallery in Santiago recently and featured thirty photographs with a strong urban focus, all taken in various locations in downtown Santiago.
IBWM Staff