IBWM StaffComment

INTRODUCING WU PASS

IBWM StaffComment

Through PASS, Western Union intends to harness the power of football to build awareness of the need for greater investment in education around the world.

As the new Global Partner of the UEFA Europa League, Western Union will turn every successful pass in this season's competition into funding to support one day's education for young people in various countries.  To back this up, we’ve some of the latest infographics to highlight who has been doing what.

The fund aims to reach one million days of school over the next three seasons.  During this year’s Europa League, no passes on the field will be missed. All the pass data will be counted by Opta, using the latest technology. 

In terms of benefit, Pass will span the globe in addressing barriers to education. It will initially focus on supporting education in eleven countries: Brazil, China, Colombia, Jamaica, Mexico, Morocco, Nigeria, Senegal, Romania, Russia and Turkey.

You can find out more by visiting the Wu-Pass website or by following @wu_pass on Twitter.