adidas today celebrate record breaker Leo Messi and announce the exclusive and limited edition “Messi 371”. A bespoke series of 371 pairs of adidas adizero f50 Messi boots to celebrate the Argentinian´s record-breaking 371 club goals in all competitions.
In an adidas first, each pair of boots will feature a different design on the left and right foot, inspired by Messi´s goal scoring stats, separating the percentage of goals he’s scored with his left foot, right foot and head. The boots also carry the unmistakable Messi boot customisation with the name of his son Thiago and date of birth printed on the side of the product. Each pair will be uniquely numbered #001 - #371.
The limited edition “Messi 371” boots will feature a premium packaging for each of the 371 pairs, including a 20 page commemorative booklet detailing the magnitude of this milestone, selecting five of Messi´s most famous and important goals, with a boot inspired graphical design.
The adidas adizero f50 Messi 371 is available from tomorrow for purchase in selected adidas retail outlets, associated stockists and via www.adidas.com/messi-collection.