Jeff LivingstoneComment


Jeff LivingstoneComment

This week, PUMA unveils not one, but TWO new pairs of boots that allows for complete individuality in both fit and style. 

FUTURE is the first football boot with a truly customizable fit. NETFIT technology allows the wearer to lace their boots any way they want in order to fit perfectly, no matter the foot shape or lock-down need. 

The FUTURE utilizes PUMA’s adaptable NETFIT technology initially designed for running and takes it to New Levels by applying it to the upper creating a boot that is aggressive in its aesthetic, unique in its appearance, and in its lacing system a purely individual fit experience.

The lacing system is there to be experimented with, to adapt to your fit specifications, whether wide or narrow footed, and give you the ultimate lock-down. With its infinite customization options, NETFIT allows for the ultimate on pitch expression, allowing players to truly stand out with their own unique lacing designs.

To further enhance the overall fit and feel of the boots the NETFIT upper has been fused to the evoKNIT sock and striking zones to create one form-fitting textile base layer, bringing the wearer a snug-fit whilst making sure the foot is closer to the ball on impact for that perfect touch. The evoKNIT sock has been designed to be non-restrictive and allow for limitless agility thanks to its specifically placed cuts, whilst the material itself offers supreme support and comfort throughout the game. 

The FUTURE will be worn by Antoine Griezmann, Adam Lallana, Marco Reus, Jozy Altidore and Marko Arnautovic.

The PUMA ONE 18.1 takes the all the aspects of FIT.FAST.FEEL that were required to construct the perfect boot for today’s players and turns them up to New Levels, creating an even more perfect boot proposition. 

For the perfect FEEL the layers between foot and boot have been minimized further so the players touch is more intuitive when receiving, passing and striking the ball. The leather has been updated to a super soft and thin K-Leather which has been applied only to the key striking area of the boot to help reduce weight. In addition, the engineered 3D striking curves incorporated into the application of the K-leather provide more grip and a better contact surface. Top corners hold tight. 

The ultimate FIT is still evident with the evoKNIT sock and midfoot lace tapes but has been further enhanced by adding inner heel padding, reducing any foot slippage and further locking the heel into the boot. 100% pure comfort and lock-down. 

The FAST has been increased with a re-thinking of the tooling. The new RAPIDSPRINT Pebax outsole reduces the boots overall weight, and the stud configuration has been designed to aid quick turns and bursts of pace, altogether offering our players a more agile boot. Witness the quickness. 

The PUMA ONE 18.1 will be worn by players such as Sergio Agüero, Hector Bellerin, Mario Balotelli, Gianluigi Buffon and Julian Weigl.